Wow! Lawyers really love rules! Or, more specifically, ad rules. Half of our most popular blog posts this year were about the rules and regulations of Texas lawyer advertising: from compliance to changes, it’s good to know that the lawyers in our community (or, at least the ones who read our blog) are making sure they don’t step out of line.
When solo and small firm lawyers ask how they can gin up their business development, I start by asking them where they already get their business.
If you’ve spent hours creating a meaty, informative CLE presentation, don’t just use it once! This infographic was inspired by one of our favorite posts, How to Recycle Your Best Content to Market Your Law Practice.
The proposed changes to the rules for lawyer advertising in Texas are on track to be submitted for official approval.
Muse’s own Amy Boardman Hunt and Gene Major, the State Bar of Texas Director of Advertising Review, were guests on the State Bar of Texas Podcast discussing with host Rocky Dhir how lawyers can market themselves in ways that comply with the State Bar of Texas’ Disciplinary Rules of Professional Conduct, which govern lawyer advertising in Texas.
Do you ever get those emails with your first name in the subject line? “Hey Christina – Your Valentine’s Day Outfit Inspiration Is Here!” or “It’s time to start cooking, Christina!” (Side note: Do people really have Valentine’s Day outfits?)
Well, that didn’t happen by accident. You receive emails addressed specifically to you because some way, somehow, somebody either entered your information into a specific field in an email database, or you signed up yourself.