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Guy with award giving a thumbs up. Random Super Best award badges scattered around him.

What to Do if You Got a ‘Best Lawyers’ Notification

As I write this, we’re smack in the middle of what my colleagues and I call Lawyer Awards Season. Between April and November, there appears to be a new notification or embargo lift on a lawyer award every few weeks.

If you recently received a notification from one of the reputable “best lawyers” lists, you may be wondering how to get the most mileage out of the recognition. If you didn’t get one of those notifications, you might want to know how to improve your chances of making such a list.

We’ll cover both of those in this article.

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woman using social media on ipad

How to Maximize Your Law Firm’s Social Media Presence

Law firms have a complicated relationship with social media. On the one hand, they know they should “engage” with it, but they’re not entirely sure how, or why, or how often. And so many of the social media “rules” they hear are unworkable and unrealistic for law firms, particularly small law firms with few marketing resources.

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Vintage typewriters spelling out NEWS to illustrate the continuing relevance of press releases

4 Reasons You Should Still Issue a Press Release

In the era of online content marketing, the press release seems as quaint and outdated as the fax machine. But a well-written, concise, timely press release remains one of the most potent vehicles for getting your law firm’s story in front of important audiences.

If anything, press releases are more important today than they were back in the day when they took over newsroom fax machines and made one of my editors “cry for the trees” they were written on. (Fortunately for those trees, press releases are now almost entirely distributed electronically. You’re welcome, Earth.)

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