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best lawyer lists

‘Best Lawyers’ Lists: D Magazine Edition

If you’re a Dallas lawyer, you’ve probably noticed a sudden rush of ads, social media posts, and emails touting various attorneys’ inclusion on D Magazine’s 2018 list of the Best Lawyers in Dallas, which was published May 1.

If you made that list, congratulations! We’ve got some tips for spreading the word at the bottom of this blog post.

First, though, a quick word about “best lawyer” lists. Lawyers, and the marketers who serve them, have a love/hate relationship with these lists. Here’s how those arguments play out:

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