If you’re looking to get quoted in the media as an expert in your practice area, one of the best ways to establish your expertise with reporters is through a consistent, robust blogging practice.
The Supreme Court of Texas has put attorneys in the crosshairs for making statements aimed at publicizing clients’ cases rather than advancing the claims solely through judicial proceedings. Despite the high court’s ruling, Texas lawyers still have plenty of options for maintaining their public profiles without commenting on the cases they are handling.
With our pandemic quarantine nearing an end (fingers crossed), more and more law firms are looking to step back in to the marketing game in anticipation of increased legal demand.
For those who get their business from referrals (as opposed to advertising and search engine results), I always recommend taking these two steps to figure out the best and smartest way to spend their limited marketing resources.