Content from Our Clients
Kudos to our clients for drafting great blog posts and staying visible, online and off! These lawyers have embraced content marketing almost as much as we have, and they have the A+ content to show for it.
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Smaller Law Firms Will Benefit from Google’s Site Diversity Change
Earlier this month, Google announced a “site diversity change,” creating a window of opportunity for smaller law firms that have struggled to claim space on the first page of search engine results.
While the change will not alter where websites are ranked in search results, it will impact the number of results from a single website domain and any subdomains.
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Lawyer Advertising Rules Proposal Draws Mixed Reactions from Texas Attorneys
A lot has happened since my earlier update on the ongoing plan to revise the rules that govern lawyer advertising in Texas. In addition to a change in timing for a final vote, more than 200 pages of public comments have been submitted by attorneys from across the state.
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Three Years In, Here’s What I’ve Learned
Three years ago this week, I started Muse Communications. Although it was prompted more by personal considerations than professional (I needed more flexibility to juggle issues related to aging parents), it has turned out to be a professional revelation, helping me find my voice and discover new skills I didn’t know I had.
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Practical Advice for Marketing Your New Law Firm
Opening a new law firm is, admittedly, overwhelming. You have to find office space, establish a secure computer network, hire the right employees, buy office equipment, and accomplish a million other tasks.
If you want to make sure your new firm has plenty of business, we’d like to add one more bucket of tasks: how you will market your new firm. In this post, I look at several areas that every new firm should consider prior to launch.
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How to Best Promote ‘Best Lawyer’ Honors
The list of 2019 Texas Rising Stars honorees was just announced, the 2019 Texas Super Lawyers list is set for later this year, and the deadline for The Best Lawyers in America voting is only a few weeks away. That means it is once again time for Texas attorneys to think about the best ways to highlight these and other worthwhile professional honors.