What’s on the Muse Reading List?
From legal news to content marketing and everything in between, here’s what caught our attention.
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Easy, Fun, and (Mostly) Free Tools for Your DIY Legal Marketing Program
In our work for lawyers and law firms, we rely on a host of online tools to keep projects organized, automate our social media posts and newsletters, and just generally make life easier and more productive.
If you’re looking to juice up your online presence, these tools can help save time and create a clean, professional look in all your marketing efforts.
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New Advertising Rules Coming for Texas Lawyers, Law Firms
The rules governing legal advertising for Texas attorneys and law firms are scheduled for some significant changes in the coming months. This blog post provides a summary of the revised advertising rules to help legal professionals prepare.
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To Market Your Legal Practice, Think Like an Editor and Publisher
A few weeks ago, my colleague Bruce Vincent wrote a great post in which he extolled the virtues of thinking like a reporter if you want to promote your legal case.
Here’s my corollary: if you want to promote your legal practice, think like an editor and publisher. By this, I mean think about your business objective (as a publisher would do) and then come up with a concrete schedule of content that helps you meet those objectives.
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Our Most Popular Blog Posts of 2018
Isn’t Google Analytics great? It works even when we don’t. The team is taking a holiday hiatus (and you should, too!), but if you just can’t resist the urge to brush up on your marketing, here are our Top 10 posts from 2018. From blogs to “best” lists, the Google machine has the definitive list of what our readers found to be the most important legal marketing topics for 2018.