Lawyers and law firms have unique marketing needs, and Muse Communications is uniquely qualified to help meet them.
Our marketing and public relations pros have been serving the Texas legal community since 1997. Our clients have included large law firms, boutiques, and individual lawyers engaged in a wide variety of practice areas.
We understand both the cultural and regulatory environment that governs legal marketing, and we strive to provide services that are both creative and compliant with State Bar of Texas Advertising Rules.
Our focus is public relations and content marketing. To learn more about how we can help your firm, visit our services page.
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Smaller Law Firms Will Benefit from Google’s Site Diversity Change
Earlier this month, Google announced a “site diversity change,” creating a window of opportunity for smaller law firms that have struggled to claim space on the first page of search engine results.
While the change will not alter where websites are ranked in search results, it will impact the number of results from a single website domain and any subdomains.
While the change will not alter where websites are ranked in search results, it will impact the number of results from a single website domain and any subdomains.
Busting the ‘Mean Girls at the Office’ Myth: Andie Kramer’s ‘It’s Not You, It’s the Workplace’
Like most women, I have long bought into the idea that women are horrible to each other at work. Even though that hadn’t personally been my experience (but for a few rare exceptions), I heard it often enough to believe it was true, albeit incredibly unfortunate.
What’s on the Muse Reading List?
From legal news to content marketing and everything in between, here's what caught our attention.
Lawyer Advertising Rules Proposal Draws Mixed Reactions from Texas Attorneys
A lot has happened since my earlier update on the ongoing plan to revise the rules that govern lawyer advertising in Texas. In addition to a change in timing for a final vote, more than 200 pages of public comments have been submitted by attorneys from across the state.
Three Years In, Here’s What I’ve Learned
Three years ago this week, I started Muse Communications. Although it was prompted more by personal considerations than professional (I needed more flexibility to juggle issues related to aging parents), it has turned out to be a professional revelation, helping me find my voice and discover new skills I didn’t know I had.
Practical Advice for Marketing Your New Law Firm
Opening a new law firm is, admittedly, overwhelming. You have to find office space, establish a secure computer network, hire the right employees, buy office equipment, and accomplish a million other tasks.
If you want to make sure your new firm has plenty of business, we’d like to add one more bucket of tasks: how you will market your new firm. In this post, I look at several areas that every new firm should consider prior to launch.
If you want to make sure your new firm has plenty of business, we’d like to add one more bucket of tasks: how you will market your new firm. In this post, I look at several areas that every new firm should consider prior to launch.